She first learns of the Glitter Force from the security footage from Clover Tower that recorded Maya transforming. Having learnt martial arts from her grandfather as a child, she came to fear her own strength due to the time in elementary school when she fought off the bullies and then made a vow not to ever fight again. Her father is a photographer who travels a lot so Rachel writes him letters. She says she is not athletic and is usually the last to be picked for a sports team. She often tries to keep Maya from going crazy. At school she is the student council secretary, and is ranked among the top ten in the country in performing on the national mock exams. She has long blue hair and eyes, and wears red glasses. Maya's best friend since moving into her neighborhood ten years ago.

Her family owns a local restaurant called Pigtail ('The Pig's Tail'). She is always looking to help others, often jumping in without thinking of the consequences. She has short dark pink hair and pink eyes. Maya is the bright and energetic student council president of Sea Shell Bay Middle School (, First Public Middle School). They introduce themselves with the phrase: 'All together! Glitter Force Doki Doki'. ( DokiDoki! 'Listen to the heart beat of love! DokiDoki! Pretty Cure'). In later episodes, the girls upgrade to use the Love Heart Arrow and the Magical Lovely Pad to execute more powerful purification attacks. Charms can be added to enhance their powers. When transforming into their magical form, they shout 'Glitter Force Makeover' (Pretty Cure, Love Link!') and trace out the letters L-O-V-E on their devices. They derive their powers by collecting pins known as Glitter Charms which they place in a smartphone-like device called the Glitter Pad.

The title characters are a team of girls who become the magical Glitter Force.

Doki doki all characters